Introduction

Xpert Farmer (“we,” “our,” “us”) is committed to protecting your privacy and ensuring that your personal data is collected, processed, and stored responsibly. This Privacy Policy explains how we collect, use, share, and safeguard information when you use our platform, website, or mobile application (collectively referred to as the “Platform”). By using Xpert Farmer, you consent to this Privacy Policy and agree to the data practices described herein.

Information We Collect

We collect the following categories of information to provide our services effectively:

Personal Information
• Name, phone number, email address, national ID or registration number, years of farming experience.
• Farm name, size of farm, location, and type of production.

Farm and Production Data
• Livestock or crop records, quantities, and production cycles.
• Sales and expense data.
• Resource usage such as fertilizer, feeds, and labor inputs.
• Livestock health data.

Technical and Usage Data
• Login activity, system logs, and feature usage patterns.

How We Use Your Information

We use your data to improve your farm performance and experience on the platform by:

• Creating and managing your user account.
• Generating reports, insights, and forecasts on production and finances.
• Providing customer support and technical assistance.
• Communicating farming analytics updates, offers, and educational content.
• Analyzing usage trends to improve platform features.
• Complying with legal and regulatory obligations.

We may also use aggregated or anonymized data (which cannot identify you) for analytics, market insights, or research.

Legal Basis for Processing

• Consent: When you register or share data voluntarily.
• Contractual necessity: To deliver the services you request for.
• Legal obligation: Compliance with data protection and tax laws.
• Legitimate interest: To improve services, prevent fraud, and ensure security.

Data Sharing and Disclosure

We value confidentiality and only share data under specific, controlled circumstances:

• Service Providers: With trusted partners such as payment gateways (M-PESA, Pesapal, iPayAfrica), analytics tools, or hosting providers under strict confidentiality.
• Financial Institutions: For credit scoring, loan programs, or financing integration (with your consent).
• Government Agencies: As required by law (e.g., KRA, Ministry of Agriculture).
• Research and Development: Only in anonymized form for agricultural studies or innovation.

Data Retention

We retain your data only as long as necessary to:

• Provide services and maintain accurate records.
• Comply with legal, accounting, or reporting requirements.
• Resolve disputes or enforce agreements.

You may request data deletion at any time, subject to regulatory or financial record-keeping requirements.

Data Security

• Encrypted data transmission (HTTPS, SSL).
• Secure servers with restricted access.
• Regular system audits and backups.
• Fraud and intrusion detection systems.

While we take strong precautions, no online system is entirely risk-free. Maintain strong passwords and avoid sharing your login details.

Your Rights

Under the Kenyan Data Protection Act (2019), you have the right to:

• Access and receive a copy of your data.
• Rectify inaccurate or incomplete data.
• Request deletion (“right to be forgotten”).
• Restrict how we process your data.
• Request data portability to another system.
• Object to certain processing or marketing messages.
• Withdraw consent at any time by contacting us.

Marketing and Communication

You may receive system notifications, feature updates, or educational messages. You can opt out anytime via your account settings or by emailing support@xpertfarmer.com.

Cookies and Tracking

We use cookies to:

• Improve platform functionality and performance.
• Store preferences and login sessions.
• Monitor traffic and feature usage.

You can manage cookies in your browser, but disabling them may affect functionality.

Data Transfers

If data is stored outside Kenya, we ensure compliance with cross-border data protection laws and only partner with certified, secure service providers.

Children’s Privacy

Xpert Farmer is not designed for children under 16. Any data collected unintentionally will be deleted promptly.

Changes to This Policy

We may update this Privacy Policy periodically. Updates take effect upon posting. Please review it regularly.

Contact Us

If you have questions or wish to exercise your privacy rights, contact us at:
📧 support@xpertfarmer.com
📍 Muthiga, Waiyaki Way, Kenya
☎ +254713605461

Governing Law

This policy is governed by the Laws of Kenya, including the Data Protection Act (2019), the Constitution of Kenya (2010) Article 31 (Right to Privacy), and the Kenya Information and Communications Act (KICA).